All Metrics
Net Promoter Score
Net Promoter Score (NPS) is a widely used customer loyalty metric that businesses rely on to gauge their customers' satisfaction and willingness…
Read MoreCustomer Acquisition Cost
Customer Acquisition Cost (CAC) is a metric that represents the total expenses a business incurs to acquire a new customer. It encompasses all the…
Read MoreCustomer Lifetime Value
Customer Lifetime Value (CLV), also known as Customer LTV or CLTV, is a critical metric in marketing and business that represents the total…
Read MoreWhat is Daily Active Users (DAU), Importance, and How to Calculate It?
Mobile apps dominate our digital lives, with over 90% of digital time spent on them, making DAU pivotal for app developers. But, what is DAU?…
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